Dreamt up by one Jeremy Westerlund while studying at the Art Center school of design, the Rolls-Royce Apparition is a rolling trompe-l'œil that at once both reaches back into the automaker's history and extends into the future. Concept Car - 2011 Rolls-Royce Apparition Concept by Jeremy Westerlund has Clever design features abound, like the spare wheel secreted into the bodywork at the front like 1930s Rollers, an open cockpit for the driver and the twin rear windows that mirror the shape of the headlights. It’s like something out of a science fiction film, and a heck of a lot more interesting than some of the so-called concept cars Rolls-Royce has show in the past five years.
The idea blends classic design elements with futuristic ones, with mahogany wheel inserts and a shape that places the chauffeur out in the open like in vintage motor carriages, with the occupants coddled inside.
The design of Rolls-Royce Apparition concept is based around the old motor carriages that had a chauffeur sitting up front, exposed to the elements, with the passengers coddled inside. Like most contemporary Rolls models, the front is utterly dominated by the prominent grille and hood ornament.
The design is based around the old motor carriages that had a chauffeur sitting up front, exposed to the elements, with the passengers coddled inside. Like most contemporary Rolls models, the front is utterly dominated by the prominent grille and hood ornament. It features unique touches like real mahogany inserts in the wheels, and the imposing overall shape is long and low: the designer took his cues from sailing yachts, and even though the model is built to 1:4 scale, it's still nearly six feet long. If such an extreme example of fantasy ever became reality, it would measure 279 inches overall – that's over 23 feet, or about four feet longer than the Phantom.
Concept Car - 2011 Rolls-Royce Apparition Concept by Jeremy Westerlund